Salt Cathedral – Holy Soul

[jwplatform xZQMwCI9-Pqiywodl]

New York City-based, alternative pop group Salt Cathedral’s latest video for “Holy Soul” follows a seemingly mundane day in the life of a hotel worker. The video opens to its protagonist waking before the sun has risen. He goes through his morning (or evening) routine of brushing his teeth, dressing, and putting on his nametag, before heading to work. The music creeps in during a scene of his commute to work, and from there, we follow this character as he carries out his duties. Coupled with the lilting music, viewers can’t help but feel a slight sense of loneliness as the character works through his chores in various parts of the hotel; whether it’s in the laundry room, the kitchen, or the tennis court, he’s always isolated. As the song reaches its climax, the character experiences flashbacks of conflicts in his life, and his once unknown story is contextualized. At the video’s conclusion, he makes the decision to let go of his responsibilities, if only for a moment, to let his frustrations go as he dives into the hotel pool.

Directors: Matthew Beck and Brad Tangonan
Writers: Matthew Beck, Julienne Jones, Brad Tangonan
Producer: Madeleine Askwith
Lead Actor: Curtiss Cook Jr.
Supporting Actor: Greg Casimir
Cinematographer: Shabier Kirchner
Art Director: Kate Stein
1st AC: Kevin Steen
2nd AC / DIT: Alex Zielinski
Gaffer: Justin Kemper
Grip: Jon Sherman
Colorist: Nat Jencks
Art Assistant: Lucia Farron
Art Assistant: Olivia Weeden
Best Boy Electric: Greg Meola
Key Grip: Ethan June
Best Boy Grip: Kaity Barnes
PA: Yoel Eisenstadt
PA: Day Daniels
PA: Tyler Babushkin
PA: Matt Fasano

Websitesaltcathedralmusic.com
Facebookfacebook.com/saltcathedral
Twittertwitter.com/saltcathedral
Soundcloudsoundcloud.com/saltcathedral

Must Read

4 New Books About Music Perfect for Winter Snowstorms

It’s the middle of winter, and there’s not much going on. Television will be preempted by the Olympics. Opportunities to get outside are scarce....

Ingrid Michaelson: ‘Time Machine’ Music Video Review

Ingrid Michaelson is involved in some of the most creative music videos I’ve ever seen. She loves to turn things on their head just...

The 10 Best Fictional Bands: Jem, St. Pepper, The Folksmen and More

The Wonders Tom Hanks was fresh off an unprecedented string of hit movies as a leading man when he decided to try his hand...

Related Articles

4 New Books About Music Perfect for Winter Snowstorms

It’s the middle of winter, and there’s not much going on. Television will be preempted by the Olympics. Opportunities to get outside are scarce....

Ingrid Michaelson: ‘Time Machine’ Music Video Review

Ingrid Michaelson is involved in some of the most creative music videos I’ve ever seen. She loves to turn things on their head just...

The 10 Best Fictional Bands: Jem, St. Pepper, The Folksmen and More

The Wonders Tom Hanks was fresh off an unprecedented string of hit movies as a leading man when he decided to try his hand...

The Surprising Stories Behind America’s Favorite Patriotic Songs

Born in the U.S.A. Bruce Springsteen’s "Born in the U.S.A." has always featured at political rallies for both Republicans and Democrats. But the true meaning...

2 COMMENTS

LEAVE A REPLY

Please enter your comment!
Please enter your name here