Apple products are great, however, they have one problem: their cords. I don’t know about you, but I’ve had to replace my Macbook cord twice during the life of my Macbook. The problem is the cords are sort of fragile and you have to be careful about how you wind the cord. A friend worked at Apple once upon a time and told me to basically drape the cord and drop it into my bag which was good advice, but I don’t always follow it… Enter the Fuse Reel Side Winder.

The Fuse Reel Side Winder is meant to help you wind and store your MacBook charger quickly, in less than 5 seconds. It can be used for most any MacBook charger: the 45W, the 60W, the 61W, the 85W and the 87W. You don’t ever have to touch the cables because the Fuse Reel Side Winder does it for you. The product started on Kickstarter in 2017 and was succesfully funded to the tune of $290,211 and now it’s available for purchase worldwide from the maker’s website.

The Fuse Reel Side Winder conquers two problems at once: streamlining the bulky Apple chargers into a more manageable size and also reduces fraying because you aren’t having to ball up and untangle cords. Most of all, it reduces the wear and tear on your MacBook cord. According to Fuse Reel Side Winder, “Over 60% of MacBook chargers fray within the first 3 years of use. Improper winding and storing cause the charging cables to bend, twist and eventually fray to the point of uselessness.” Fuse invented the Reel Side Winder to confront all of this. How does it work? It’s a reel that protects, encases and lets you use the cord without touching it.

If you travel a lot with your laptop, you know it’s a hassle to drag out your cord and it goes to 12 feet but you often don’t need those 12 feet. This gadget also includes adjustable length control you can choose the length you need, thereby keeping your cord from dangling needlessly on the floor.

The Fuse Reel Side Winder is available now for $29.99 for the MagSafe 1 or 2 chargers or $33.99 for the USB-C chargers on Amazon and the official website.

To determine what size you need, check the Fuse Reels size guide. The USB-C right angle charger is also separately available for $6.99.